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Highlights > Recent Additions [Page 2] > Selling: Building Partnerships

Selling: Building Partnerships

Selling: Building Partnerships
Author(s) : John Tanner, Stephen Castleberry
Publisher : McGraw-Hill
Pub. Date : Apr 2018
Edition : 10th
Format : Softcover
ISBN-10 : 1260276988
ISBN-13 : 9781260276985
IE ISBN : 1260084779 / 9781260084771
Subject(s) :
Selling: Building Partnerships 10e, remains the most innovative textbook in Selling with its unique role plays, mini-cases, and focus on knowledge and skills critical to the partnership process and successful business professionals. Emphasized throughout is the need for salespeople to be flexible and adapt strategies to customer needs, buyer social styles, and other relationship needs and strategies. This is followed by thorough discussion of the salesperson as manager and how planning and continual learning enable effective selling and career growth.

This is a brand new International Edition. The cover may look different but the book content (in english) is the same with US Hardcover. Printed in original color on high quality paper. Everything is identical to US Edition.


Price : $48.00

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