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Highlights > Recent Additions > The Dynamics of Mass Communication: Media in the Digital Age (with Media World 2.0 DVD-ROM)

The Dynamics of Mass Communication: Media in the Digital Age (with Media World 2.0 DVD-ROM)

The Dynamics of Mass Communication: Media in the Digital Age (with Media World 2.0 DVD-ROM)
Author(s) : Joseph R Dominick
Publisher : McGraw-Hill
Pub. Date : Apr 2008
Edition : 10th
Format : Softcover
ISBN-10 : 0073348503
ISBN-13 : 9780073348506
IE ISBN : 0071284265 / 9780071284264
Subject(s) : Business & Economics / Reference
Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age and brings students up-to-date on the latest developments in mass communication, including iPods, blogs, broadband TV channels, user-generated content such as YouTube, social networking sites, and Web 2.0.

This is a brand new International Edition. The cover may look different but the book content (in english) is the same with US Hardcover. Printed in original color on high quality paper. Everything is identical to US Edition.


Price : $38.00

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