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Highlights > Recent Additions > Selling Today: Partnering to Create Value

Selling Today: Partnering to Create Value

Selling Today: Partnering to Create Value
Author(s) : Michael Ahearne, Barry Reece, Gerald L. Manning
Publisher : Prentice Hall
Pub. Date : 2014
Edition : 13th
Format : Softcover
ISBN-10 : 0133543382
ISBN-13 : 9780133543384
IE ISBN : 1292060174 / 9781292060170
Subject(s) : Business & Economics
For courses in Sales and Personal Selling.

Extensive, real-world applications, carefully integrated with current personal selling concepts.

Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares students to succeed as members of a new generation of businesspeople.

This is a brand new International Edition. The cover may look different but the book content (in english) is the same with US Hardcover. Printed in original color on high quality paper. Everything is identical to US Edition.


Price : $55.00

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