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Highlights > Recent Additions > Strategic Management: Creating Competitive Advantages

Strategic Management: Creating Competitive Advantages

Strategic Management: Creating Competitive Advantages
Author(s) : Gregory G Dess, Gerry McNamara, Alan Eisner, Seung-Hyun Lee
Publisher : McGraw-Hill
Pub. Date : Feb 2018
Edition : 9th
Format : Softcover
ISBN-10 : 1259900452
ISBN-13 : 9781259900457
IE ISBN : 1260084302 / 9781260084306
Subject(s) : Business & Economics
Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.

This is a brand new International Edition. The cover may look different but the book content (in english) is the same with US Hardcover. Printed in original color on high quality paper. Everything is identical to US Edition.


Price : $55.00

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